I am working on reviving a semi-dead forum of mine and decided to give it a kick start with a small Google Adwords campaign. Before starting the campaign, I wanted to be sure I could track conversions, which in this case a conversion means a new member signing up. The forum is running on the popular Vbulletin forum software. I have never seen any documentation of where to place the conversion code in Vbulletin, so after some trial and error, I got it working. Here are 3 easy steps, with screen shots, to show you how to implement it on your own vbulletin forum.

Step 1. Grab your conversion code from Adwords.

Step 2. Go into the admin area of your Vbulletin installation and select “Search in Phrases”. Then enter the search term “Your registration is now complete”.

Step 3. Next you will see the phrase search results containing the search phrase we used. This is the snippet of code that is displayed when a user successfully completes a registration in Vbulletin. Edit these and add your Adwords Conversion code after the text and save. That’s it!